license plates, show what drives you
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Show off your outdoorsy side and support conservation with a natural resources license plate!

Every penny of your $45 initial fee and $25 renewal fee (automatically included in your annual vehicle registration) goes toward trails, habitat, parks, wildlife and more.


How to Buy:
Your County Treasurer’s office is your source for natural resource license plates. Visit or call to switch to one of the five beautiful designs.

Current plate designs:

  • Goldfinch and Wild Rose -- show your state pride with the official state bird and flower.
  • Ring-necked Pheasant -- show your love for hunting on Iowa prairies.
  • Bald Eagle – show your support of Iowa’s famous conservation comeback story, and our national symbol.
  • White-tailed Deer – show your pride in Iowa’s world class hunting.
  • Brook Trout – show your love of fishing Iowa’s native trout species and an indicator of clean water.

Want a personalized plate? Order online through the Iowa Department of Transportation.

Deer Plates Eagle Plates
Goldfinch Plates Pheasant Plates
Trout Plates  
+ Wildlife Diversity Program

$10 of the purchase price and $15 of the renewal price supports conservation of Iowa's "nongame" wildlife (those creatures not considered sport fish or game). Iowa has more than 1,000 nongame species, with very little dedicated funding sources to support them.

Biologists use natural resources license plate money to:

  • Conserve and restore wildlife habitat
  • Track threatened and endangered species such as the Rusty-patched Bumblebee, Massassauga rattlesnake and Poweshiek Skipperling
  • Educate about diverse birds, mammals, fish, reptiles and amphibians
  • Match federal grants to protect and manage wildlife populations and their habitats such as:
    • Grassland and forest songbirds
    • Rare amphibians and reptiles
    • Pollinators such as butterflies and bees
    • Freshwater mussels and many more.

Learn more about our Wildlife Diversity Program.


+ Resource Enhancement and Protection (REAP)

$35 of the purchase price and $10 of the renewal price supports the REAP program. Fore more than 30 years, REAP funding has supported:

  • County conservation boards
  • Soil and water enhancement
  • City parks and open spaces
  • Historical resources
  • Roadside vegetation management
  • Conservation education programs
  • DNR for land management, acquisition and development (open spaces)
  • DNR for land acquisition and development (open spaces)

Learn more about the Resource Enhancement and Protection (REAP) program.